Kleenex® Brand FAQ
Have questions about your favorite Kleenex® Brand products? Start here.
Please take a look at our most commonly asked questions below. If you don't find the answer you are looking for, please contact Kimberly-Clark Consumer Services at 1-800-553-3639 from 8 a.m. to 4 p.m. CST.
Product Info
  • Can Kleenex® Tissue be used to clean eyeglasses?
While we know that many consumers use Kleenex® tissue to wipe or clean their lenses, we have not tested Kleenex® tissue for this purpose; therefore, we cannot recommend it. We suggest that consumers check with their lens care providers for the best method of cleaning their lenses. Back to top
  • How many tissues are in my Kleenex® Facial Tissue box?
All Kleenex® facial tissue cartons currently include information regarding the number of sheets, sheet size and color of the tissue on the package opening area. You will find these details either on the perforated, tear-out portion of most cartons or on the removable plastic overwrap of certain cube or upright styles. Back to top
  • How many different kinds of Kleenex® Brand Facial Tissue are available?
Kleenex® tissue offers a variety of tissues that have the softness, strength and absorbency you need for both everyday and heavy facial tissue use. We have products designed for tissue performance, personal convenience and aesthetics. Kleenex® tissue comes in a variety of styles with POP-UP® dispensing.

Our everyday tissues are unscented and available in a variety of package sizes, including upright/cube styles, regular flat boxes and family-size boxes. Specialty pack styles, such as Kleenex® Go Pack Tissue are also available for your convenience.

Kleenex® brand also offers tissues made especially for your worst colds and allergies and the most sensitive noses. These tissues have three plush layers not two for extraordinary softness that holds up, blow after blow. They include three individual tissue products: Kleenex® Lotion, Kleenex® Ultra Soft, and Kleenex® Anti-Viral*.

*Kills 99.9% of cold and flu viruses in the tissue within 15 minutes. Virucidal against Rhinoviruses Type 1A and 2; Influenza A and B; and Respiratory Syncytial Virus; in the tissue within 15 minutes.

Our Kleenex® Expressions® Tissue line is designed to complement a variety of personal decorating styles with unique carton designs.

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Purchasing & Locating Products
  • Can I buy Kleenex® Facial Tissue directly from you?
We do not sell our products directly to individual consumers. Back to top
  • Do you sell a carrying case for Kleenex® Pocket Pack Facial Tissue?
No, we do not. Back to top
  • I see a paper-recycling symbol on my Kleenex® Tissue box. Is Kleenex® Facial Tissue made out of recycled fiber?
This symbol refers only to the content of the carton itself. The Kleenex® facial tissue inside is made from nearly 100 percent virgin fiber. Virgin fiber is used in our tissue because it provides the superior softness consumers expect from a premium facial tissue product such as Kleenex® facial tissue. Back to top
  • Describe the manufacturing process for Kleenex® Facial Tissue.
Pulp manufacturing mills are usually near the wood source, while tissue manufacturing mills are located close to major markets. At the tissue manufacturing mills, the bales of pulp are put into a hydrapulper, which resembles a giant electric mixer. The pulp is mixed with water to form a pulp slurry of individual fibers in water known as stock or furnish.

As the stock moves to the machine, more water is added to make a thinner mixture which is more than 99 percent water. The cellulose fibers are then thoroughly separated in refiners before being formed into a web, or sheet, on the forming section of the creped wadding machine. When the sheet comes off the machine a few seconds later, it is 95 percent fiber and only 5 percent water. Typically, much of the water used in the process is recycled. Water not reused is treated to remove contaminants prior to discharge. Careful controls and monitoring ensure that the water leaving the mill meets or exceeds water quality standards.

A felt belt carries the sheet from the forming section to the drying section. In the drying section, the sheet is pressed onto the steam-heated drying cylinder and then scraped off the cylinder after it has been dried. The sheet is then wound into large rolls.

The large rolls are transferred to a rewinder, where two sheets of wadding (three sheets for Kleenex® Ultra Soft and Lotion Facial Tissue products) are plied together before being further processed by calender rollers for additional softness and smoothness. After being cut and rewound, the finished rolls are tested and transferred to storage, ready for converting into Kleenex® facial tissue.

In the converting department, numerous rolls are put on the multifolder, where in one continuous process, the tissue is interfolded, cut and put into Kleenex® tissue cartons which are inserted into shipping containers. The interfolding causes a fresh tissue to pop out of the box as each tissue is removed.

Throughout the manufacturing process, Kimberly-Clark continuously looks for ways to reduce the amount of energy used per unit of production. Each of the company's mills in the United States has energy conservation programs and receives technical support and advice from the corporate energy staff. Kimberly-Clark is also committed to the reduction of waste going to the landfill. Active waste reduction and recycling efforts are in place at each mill.

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  • When was Kleenex® Facial Tissue invented?
Kleenex® facial tissue was first introduced in 1924, when a package of 100 sheets sold for 65 cents. Although it was originally marketed as a cold cream remover, people used the tissue many other ways, especially as a disposable handkerchief. In 1930, advertising was changed to reflect this usage, and today more people buy Kleenex® facial tissue than any other brand. Kleenex® facial tissue celebrated its 75th anniversary in 1999. Back to top
  • How did Kleenex® Facial Tissue get its name?
To explain how Kleenex® facial tissue got its name, it is necessary to go back to 1920 and the development of our first consumer product, Kotex® feminine napkins. Our Kotex® trademark was derived from the words "cotton texture" and met our requirements for being short, easy to say, easy to remember and easy to explain. Kleenex® tissue was originally designed in 1924 as a cold cream remover; hence, the "Kleen" portion of the word was coined to convey the cleansing purpose. We then added the "ex" from Kotex® in order to convey what was the beginning of a family of products. In 1930, the name was changed from Kleenex® Cleansing Tissue to Kleenex® Facial Tissue.

The trademark Kleenex® was registered with the U.S. Patent Office. The Kleenex® trademark identifies Kleenex® as a brand name which may only be used to designate products manufactured by Kimberly-Clark.

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  • What are some innovations Kleenex® Brand Tissue has introduced to the facial tissue category?
  • 1924 - Kleenex® Brand invented the facial tissue category.
  • 1929 - Kleenex® Brand introduced the first POP-UP® cartons with a perforated opening.
  • 1929 - Kleenex® Brand introduced colored tissue.
  • 1930 - Kleenex® Brand introduced printed tissue.
  • 1932 - Kleenex® Brand introduced Pocket Pack tissue.
  • 1985 - Kleenex® Brand introduced BUNDLE PACK® Tissue for convenience.
  • 1990 - Kleenex® Brand introduced Ultra, the first three-ply tissue.
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  • What types of trees are used to manufacture Kleenex® Facial Tissue?
Selected tree species, including spruce, fir, aspen, maple and eucalyptus contain thin wood fibers which contribute to the desirable characteristics of softness, absorbency and strength in Kleenex® tissue. Back to top
  • Can Kleenex® Facial Tissue boxes be recycled?
Our cartons are fully recyclable with the poly insert attached. They are accepted at recycling facilities across the country. Back to top
  • Where do we get our pulp?
High-quality Kleenex® tissue requires high-quality cellulose fibers. Pulp is purchased from a number of different sources. Approximately 10 percent of the pulp used is supplied by Kimberly-Clark's own pulp mills. Kimberly-Clark does not own any forestlands but requires that all fiber purchased for our pulp mills come from sustainably managed forests.

Select wood is either transported to the pulp mill in the form of chips from lumber processing or as logs. The logs are washed, debarked and cut into small, uniform chips. Individual cellulose fibers are separated by "cooking" the wood. The pulp is then processed for manufacture into the final product.

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  • Is Kleenex® Facial Tissue biodegradable?
Kleenex® tissue is made with biodegradable cellulose fibers. Because the tissue is made with an additive to make it strong, it will not break down as rapidly as bathroom tissue. Therefore, we suggest you discard Kleenex® facial tissue in the trash. Back to top
  • Does Kimberly-Clark have sustainability standards?
Kimberly-Clark has long recognized the importance of corporate responsibility and integrated the concept of sustainability in our business practices. We published our first annual sustainability report in 2004, and the reports can be reviewed at www.kimberly-clark.com. From raw materials, our manufacturing processes, even our supply chain, we're building sustainability into every facet of how we work. This includes selecting suppliers that operate in a sustainable manner. To that end, we work hard to assure that the wood fiber we purchase comes only from well-managed forestlands or from recycled sources. Back to top
  • Is conservation a priority for Kimberly-Clark?
At Kimberly-Clark, we take concern for the environment and conservation of natural resources seriously. In 2009, the Kimberly-Clark Foundation donated $400,000 to environmental causes and $550,000 over the last three years to Conservation International (CI) for a biodiversity conservation project. The project will have environmental benefits for the Atlantic Forest in Brazil, a major global pulp producing region that provides 30 percent of our fiber. Back to top
  • Are any responsible forestry practices in place?
Kimberly-Clark has one of the most progressive fiber procurement policies in the tissue industry. We support forestry practices that help conserve valuable forestlands, respect fundamental human rights and ensure both a thriving ecosystem and a sustainable source of wood fiber for the future.

In fact, K-C was the first major tissue company to set the goal of purchasing 100 percent of our wood fiber from suppliers that gain independent certification of their woodlands or their fiber procurement activities.

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  • Why are Kleenex® Brand Hand Towels necessary? Aren't my cloth towels acceptable?
KLEENEX® Brand Hand Towels offer a hygienic option for our consumers by providing an alternative to traditional cloth bathroom hand towels. KLEENEX® Hand Towels-- a clean, fresh towel every time. Back to top
  • Can I recycle the Kleenex® Brand Products packages?
Yes, you can recycle the carton at a facility that processes paperboard.

For Additional Information on Kimberly-Clark's commitment to sustainability, please visit:

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